Fashion publication Vogue and online media company VICE have just announced a new partnership called Project Vs.
The new collaboration will launch early next year and aims to merge the two brands’ seemingly opposing points of view through 100 days of fresh content that will be available through both companies as well as on a new website. Project Vs will tackle some of the most interesting and controversial topics in the world and present them from the perspectives of both brands.
Vogue editor in chief Anna Wintour said of the new project:
“Vogue and Vice may appear to some to see the world through different lenses, but, in my view, both are fearless, breathtaking, with unquenchable curiosity and vigor. This collaboration will benefit from two talented editorial teams working together to produce relevant and exciting stories about the way we live now.”
Project Vs is sure to have an interesting new voice in the media landscape. We can’t wait to see how it develops!