Lipstick lovers rejoice! Today, Tom Ford debuts 25 new boys on your lips, alongside the 25 bestselling shades you already know and love.

In addition to the existing creams and metallics, the lineup includes ten modern matte finishes that feature a new vitamin C & E formula to keep lips moisturized without sacrificing that velvety look.

The lipsticks can be purchased individually at $36 USD, or, because one is never enough, you can purchase a customizable three-piece collection for $108 USD. Feeling spontaneous? The 50-piece set will cost you a cool $1,950 USD.

The collection launches today on, on November 24th and worldwide on Black Friday.

Check out some of our favourite boys from the new #TFLIPSANDBOYS collection below. tom-ford-lips-and-boys-cristiano