Brands have realized the potential of partnering with esports and gaming groups. Puma, for example, has nearly two dozen deals within the space, designing jerse... More...
When it comes to sneaker collectors there's always one silhouette they’re chasing, the one they missed out on and have been hunting for ever since. Their Grail.... More...
The sneaker corner of the internet has been losing its mind since the announcement and subsequent release of Nike’s most exciting new offering, the Nike Adapt B... More...
It's safe to say that 2018 has been one of the most exciting years for sneaker lovers. While Nike and adidas continue to battle for the title of most popular am... More...
Nike broadens and deepens their relationship with Kendrick Lamar and his Top Dawg Entertainment (TDE) label on a range of exclusive products as the label embark... More...
After making a loud return to Twitter and posting several uniquely controversial statements (including a picture of his "Make America Great Again" hat signed by... More...
It's that time of year again! Nike celebrated Air Max Day 2018 (3/26) with an immersive art gallery experience dubbed the "Nike Air Gallery" at Toronto's Spoke ... More...
Air Max Month is once again underway and we are only a few short weeks from the unveiling of some of the most anticipated sneaker drops of the year. In an ode t... More...
With the 2018 NBA All Star taking place in sunny Los Angeles this year, the Sidewalk Hustle team was there capture all the madness. With Nike and their Jordan b... More...
Despite the recent success Nike has had retro-ing their most iconic sneaker silhouettes, Jordan Brand has decided to move away from tradition by utilizing signa... More...
Over the past few years, consumers have seen a growing push towards marketing sneakers to women. While popular brands have spent millions of dollars endorsing h... More...
In what has become an annual celebration created by Nike, the 2018 Air Max Day line up has been announced. The "celebration" is designed to pay homage to the ex... More...
While 2017 saw strong competition between many of the world's leading sneaker brands and streetwear influences, the exciting collaborations, new releases, and l... More...
Although historically a male dominated industry, 2017 saw the rise of the female-led sneaker collaboration. Traditionally rooted in sports, the past few years h... More...
Some of this year’s most sought after sneakers have been linked to high-profile rap artists who have made their mark on the world of streetwear through innovati... More...
Italian fashion designer Giambattista Valli is working on a new collection of high-end athletic wear for his eponymous label.Valli's designs are unabashedly... More...
Last weekend we jetted off to Los Angeles to cover the second annual Complex Con which took place at the Long Beach Convention Centre. With increased attendance... More...
There are very few things a sneaker-head dreams of more than making their own pair of custom sneakers. Being giving the opportunity to work with their dream sil... More...
In their never ending pursuit of creating functional, sustainable and premium shoes, Nike has introduces the new new Flyleather. Durable but light a... More...
Nike has once again tapped renowned apparel designer and the Senior Design Director for Nike Sportswear Women’s Apparel Johanna Schneider.“What I love about... More...