Back in February, Rihanna announced she’d be launching her very own makeup brand, Fenty Beauty.
Now, the Bad Gal’s edgy yet feminine beauty brand we’ve all been waiting for is finally here and available to shop. The extensive collection includes 40 shades of Pro Filt’r Soft Matte Longwear Foundation, 1 universal Pro Filt’r Instant Retouch Primer, 30 magnetic Match Stix Skinsticks in both matte and shimmer finishes to contour, correct, conceal, highlight and blush, 6 cream-powder hybrid Killawatt Freestyle Highlighters, the Invisimatte Blotting Powder and Paper, a lip gloss dubbed Gloss Bomb, and a handful of pretty makeup brushes.
Rihanna said of her new project:
“The Fenty Face was created for women of all skin tones, of all personalities. These steps are key to starting your makeup, no matter the look you’re going for. This is where the fun begins.”
Additionally, Rihanna appointed three prestigious makeup artists to represent Fenty Beauty across the globe. Her Global Artistry Team includes James Kaliardos as Resident Artist, and Priscilla Ono and Hector Espinal as Global Makeup Artists.
Fenty Beauty is available now at sephora.com and in Sephora stores worldwide. Take a peek at a few of our favourite products from the collection below.