Encino-based skateboard, urban streetwear boutique and clothing line Primitive has just released a brand new batch of New Era caps for the upcoming Spring 2011 season. Coming in three different styles, the ‘Valley’ joint, the infamous ‘Red Cup Crew’ and a new version of the ‘Classic P’. I LOVE the “Red Cup Crew” hat! Also, if you haven’t seen Primitive’s Red Cup campaign, you really must! Seriously. These caps will be released February 2011 via Primitive.
Primitive Spring 2011 New Era Caps