Yesterday, we ventured to Brooklyn’s Wythe Hotel to preview PUMA’s latest collaboration with London streetwear lifestyle brand Trapstar. The Autumn/Winter ’16 collection includes apparel and footwear, combining Trapstar’s street vibes with PUMA’s sports-inspired style. Trapstar founders Mike, Lee and Will, were in attendance. The UEFA 2016 Finals proved to be a timely backdrop to the launch of this collection.
Most of the apparel includes Trapstar’s signature “White Noise” graphic with a few exceptions. This extended to the PUMA Disc Blaze which employed an all over Trapstar camo print and drops this fall. Coming this winter, the PUMA CELL Bubble gets a Trapstar update with a streamlined outsole, elastic lace buckle, and double tongue feature. On the simpler end, the PUMA Basket and Suedes were customized with the co-branded Trapstar logo.
The collection’s apparel includes a mix of jackets, tops, and bottoms, adding underground notes to PUMA’s athletic styles. The PUMA x Trapstar Savannah is a breathable jacket with laser cut transfer accents. The PUMA x Trapstar Bib gives a whole new city feel to the classic football kit.
The collection drops exclusively at Trapstar stores on July 20th and globally through PUMA stores, PUMA.com, and retailers on July 23rd.
Check out photos of PUMA x Trapstar below.