Ottawa punks New Swears officially drop their debut album for Dine Alone Records, And the Magic of Horses, today, and to celebrate, the boys have premiered a new video for the album’s track “777”.
Directed by Jordan Palmer Wiens, who also directed the video for an earlier song entitled “Stay Gold”, we watch as New Swears drink beer, get tattoos and bask in the glow of summer. The visual accompaniment to “777” also features a massive New Swears mural and a guest appearance from guitarist Beej Eh’s dog, Li’l Archie.
New Swears will celebrate And the Magic of Horses‘ release tonight and tomorrow at their hometown’s House of TARG before kicking off a slew of North American dates in July. Watch the video for “777” above and see below for tour dates.
NEW SWEARS TOUR DATES:
June 23 @ House of TARG – Ottawa, ON
June 24 @ House of TARG – Ottawa, ON
July 06 @ The Moustache Club – Oshawa, ON
July 07 @ The Red Dog – Peterborough, ON
July 08 @ Elora Brewing Company – Elora, ON
July 12 @ Mills Hardware – Hamilton, ON
July 13 @ Rum Runners – London, ON
July 14 @ Warehouse Concert Hall – St. Catharines, ON
July 15 @ Lee’s Palace – Toronto, ON
July 22 @ River and Sky Festival – Sudbury, ON
July 23 @ L’Esco – Montreal, QC
July 26 @ L’Anti – Quebec City, QC
July 27 @ Claude’s House – Moncton, NB
July 28 @ Seahorse Tavern – Halifax, NS
July 29 @ The Capital – Fredericton, NB
July 30 @ Baba’s Lounge – Charlottetown, PEI
August 02 @ AS220 – Providence, RI
August 04 @ Our Wicked Lady – Brooklyn, NY
August 07 @ Slash Run – Washington, DC
August 12 @ Wolfe Island Music Festival – Wolfe Island, ON