American Ballet Theatre’s principal ballerina Misty Copeland has just joined Estée Lauder as the global spokesperson for their iconic Modern Muse fragrance.
Modern Muse was launched in 2013 and features notes of jasmine, honeysuckle, mandarin, patchouli, amber wood and vanilla.
In a statement, Copeland said:
“I also have a strong connection to the scents I wear when I perform, The Modern Muse campaign is the perfect way to see another side of my story.”
Copeland will star in digital, TV, in-store and print campaigns for the fragrance beginning in August.