Vancouver’s Lifetime Collective has had an exciting Spring, with the news that founding partners Reid Stewart and Trevor Fleming reacquired sole ownership of the brand after a seven-year relationship with No Limits Group. On top of that, Lifetime is set to open their first-ever Lifetime storefront in Vancouver’s Mt. Pleasant district this fall.
Big things ahead for Lifetime – including their rad FW13 collection. Rich, saturated colour meets vintage-inspired prints and silhouettes to tell a classic West coast story. Lifetime’s surf roots are showing, and they’ve never looked better.
Check out some looks below.