Our favorite Norwegian songstress Jenny Hval has shared a new music video for her track “The Great Undressing.” Directed by Marie Kristiansen, the video follows a woman going through her day-to-day activities around Oslo in the nude. While the video is NSFW for us viewers, the people surrounding her in the video as she shops for laundry detergent and slices a cake at a birthday party don’t seem to notice she’s completely starkers.
Here is what Kristiansen had to say about the message behind the video:
I don’t want to overcomplicate the message; it’s my opinion that the audience should interpret this film as it suits them. I will, however, tell you what inspired me to make the film. From an intellectual point of view I was intrigued by what would happen if you watched a naked woman totally ignorant about her own nudity going about a normal day. Would she be perceived as a sexual object? Or would her nakedness and femininity become something ordinary and natural? I have not tried to steer the film in the direction I thought was right, it’s more of an experiment that you should be the judge of. From a spiritual point of view the film explores loneliness and isolation in a world where capitalism and blending in are the two ruling factors.
Watch “The Great Undressing” above.