Announced on International Women’s Day, Women in Music Canada (WIMC) is launching the first Canadian music industry database for women and underrepresented gender identifying people.
The aim is to provide women-identifying, non-binary, gender fluid and diverse people in the music industry access to connections, employment, and board member positions. The directory will serve those seeking performers, industry, suppliers, speaking and panel programming.
Participants are asked to provide as much or as little personal and professional information (skills, talents, accomplishments) as they wish. After submitted and verified, the directory will have direct message capabilities so that people can connect with one another.
To kick things off, WIMC will be offering a series of giveaways, including female owned Canadian products and $1,000 cash for those who sign up. Five members will be selected from the database on March 18.
“Our organization’s mission is to work toward gender equity in all aspects of the music industry,” says Samantha Slattery, executive director at WIMC. “With the Women in Music Canada directory, we hope to enroll as many music industry members into the database as possible to ensure that it’s a comprehensive and diversely populated resource for the entire music industry to utilize. There should be no excuses when it comes to gender diversity and parity across our industry and now, with our database, there’s won’t be.”
The Women in Music Canada directory comes from multi-platinum artists Tegan and Sara. Now female talent will be seen, sourced, and reachable—on the regular.
The WIMC database was built with support from FACTOR Canada, Ontario Creates, and Slaight Music.
Women in Music Canada is a registered non-profit organization and one of the largest music industry associations, with over 2,000 members nationally.