H&M Conscious Collection Lookbook

After last years Garden Collection at H&M was such a success, they’re back on the green bandwagon with the Conscious Collection.

A far cry in likeness from last years super colourful floral heavy collection, this uber neutral collection serves as a continuation of the eco-friendly vien, constructed heavily with Tencel, recycled polyester, and of course organic cotton. Featuring pieces for women, men and children, the fairly simple collection is washed in shades of white with a few frilly romantic details here and there.

Check out the lookbook for the collection, which is set to drop just in time for Coachella on April 14th at all H&M stores.