Gucci has unveiled its pre-fall 2017 campaign, entitled “Soul Scene,” inspired by ‘60s influences.
Lensed by British fashion photographer Glen Luchford, the colourful campaign celebrates diversity and sees only black models.
Earlier this year, the Italian fashion house teased a series of short audition clips via Instagram, asking models questions like “What is your spirit animal?” and “What does it mean to have soul?”
Take a look at some of our favourite shots below.