Drake Sprite Commercial

Checkout the brand spanking new Sprite advertising campaign that was debuted last night at the NBA All-Star 2010 featuring Toronto-born, instant success, rapper Drake. This is the first TV commercial for Sprites new product, Spark, entitled “Unleashed,” and shows Drake struggling to find inspiration in the studio while recording his mega-hit song,  recently performed at the Grammys, “Forever.” After drinking the Sprite he transforms like Optimus Prime and lays down the verse with lyrical prowess and skill. It is a surprisingly solid commercial.