DedCool, a genderless, functional fragrance line, is expanding its super popular Milk fragrance family with Mineral Milk. It’s designed to be “your favourite Milk scent on a seaside getaway,” effortlessly capturing the brand’s skin-like musk with a coastal perspective. Think salty air, foggy cliffs, and sun-warmed skin wrapped in cashmere.
“Mineral Milk is a feeling you can’t quite name… the stillness of an empty beach with the highway faint behind you, a sweater around your shoulders, sand warming your toes as the ocean air chills your skin” – founder Carina Chaz.
The scent is clean with a hint of cozy that instantly transports you seaside. The top notes are golden nectar and passionfruit, followed by lavender, ocean air, and sea salt. The fragrance finishes with amber milk, Virginia cedar, and Australian sandalwood.
Mineral Milk also has the added bonus of the brand’s Memory Note, a fragrance molecule designed to spark the brain’s ability to give scent a physical sensation called a “trigeminal effect.” This means a whiff could have the power to create a tactile memory like an ocean breeze or sun-warmed skin.
Mineral Milk retails for $121.50 CAD and is available at Sephora Canada starting March 18.
