I doubt there will ever come a day where the hunt for the perfect shade of lipstick or gloss will end. There will always be a newer colour or finish to try.

While on the hunt for that perfect spring hue, I came across Alchemy Cosmetics, a luxury cosmetics company based out of Bushwick, Brooklyn that boasts an exceptional line-up of lipsticks and glosses. Their debut line is a collection of Matte Originals which are highly pigmented and creamy matte lip colours. Each colour is named after streets and landmarks in the Bushwick neighborhood.

Alchemy also offers a Luminescence Gloss collection which features an array of colours from clear to red each named after the business owner’s favourite Brooklyn hangouts. You can choose to pair the gloss alone or with a matte original for some added drama.

These gorgeous, paraben-free colours are available for purchase online at Alchemy. Happy Shopping!

Alchemy Cosmetics Mam Alchemy Cosmetics Jane