Whether it’s for the trails, travel, training, or grabbing a coffee at your local cafe in the middle of winter, active-apparel brand Arc’teryx pushes conventional expectations. Arc’teryx‘s Veilance label has released a short film: “The Joy of Air,” narrated by a young boy and directed by Brian Smith. The clip features stunningly crisp outdoor imagery while highlighting the brands new backpacks, running gear, and clothing that highlights the high performance comfort and quality craftsmanship of Arc’teryx.
Watch “The Joy of Air” below.