On December 9th, Apple Music will release a documentary entitled 808, an exploration of the renown Roland TR-808 Rhythm Composer. Commonly referred to as the 808 drum machine, this little device changed the way in which popular music was created. The film stars Pharrell, Questlove, Rick Rubin, Diplo, the Beastie Boys, Afrika Bambaataa and more. The film features narration from Apple Music’s Beats 1 head hunch and world famous music deliverer Zane Lowe.
To build hype and get the word out, Apple Music has released a two-minute clip starring the various artists and producers sharing their experiences and opinions on the drum machine. as early 808 instrumentals blare in the background.
Press play above and get some history on the legendary drum machine and stay tuned for the film to drop exclusively on Apple Music December 9th 2016.