All eyes on Angie.
Guerlain has crowned Angelina Jolie as the face of its new fragrance for women, Mon Guerlain.
The partnership was decided back in December while Jolie was directing a movie in Cambodia. Thierry Wasser, Guerlain’s Master Perfumer, drew his inspiration from the 41-year-old actress/filmmaker to create a fragrance that expresses the idea of the “notes of a woman;” the choices, emotions and dreams that embody modern femininity.
The fragrance has its roots, however, in Jolie’s childhood memory of her late mother’s love for Guerlain powder.
Jolie donated every cent she made from the campaign, which will launch in March, to charity.