adidas has announced a multi-year endorsement deal with Xander Bogaerts of the Boston Red Sox.
The shortstop and two-time recipient of the American League Silver Slugger Award will be featured in upcoming adidas branding campaigns and will collaborate with the Three Stripes on baseball footwear and accessories.
“I love what the adidas brand stands for and what they’re doing with their creator mentality,” said Bogaerts. “The brand has a ton of momentum right now and I had to be a part of this energy and this dynamic sports product family.”