adidas Originals x Pharrell Williams Supercolour Collection


The day has finally arrived, adidas Originals launches their spectacularly diverse collection of sneakers, the Superstar Supercolor Pack, a collaboration with Pharrell Williams. The collection features 50 different colourways to choose from, so no matter what you can express your own unique sense of style in sneakers.

“Supercolor is a celebration of equality through diversity. With 50 colours of the Superstar, everybody will be able to select his or her colour. It is more diverse than any pack ever before and therefore it is more individual than any pack ever before”, says Pharrell of the release. “With every shoe treated exactly the same, all colours are equal. No matter what colour you choose, you can be part of Supercolor. Choose your colour.”

The Supercolor collection is available globally now online and at adidas stores.