Miss Dior takes on a whole new life in Dior’s latest film, transforming the iconic fragrance into a playful animated heroine who races through Paris, floating above the city on multicoloured balloons, disappearing into enchanted gardens filled with roses and fireflies.
Created, written, directed and produced by French animation studio Remembers, founded by Ugo Bienvenu, whose acclaimed Oscar-nominated film Arco was co-produced by Natalie Portman. The film brings a similar flavour, giving Miss Dior a fluid, expressive energy that feels both contemporary and timeless, blending the poetry of animation with the visual language of the house.
A playful bee guides Miss Dior through a dreamlike world filled with Christian Dior’s beloved roses, the Château La Colle Noire in Grasse, referencing the House’s most enduring codes including the pink bow and houndstooth. The story moves between Grasse and Paris, recreating the Provençal night that inspired La Miss before racing towards the 1947 New Look show.
Watch the film below.