The return of Wimbledon each summer brings with it more than just some of the best tennis in the world; it also showcases British culture at its finest. Champagne popping, bowls of strawberries and cream, and celebrity sightings worth talking about. Now in its second year as Official Vehicle Partner of The Championships, Range Rover is right where it belongs.
Range Rover isn’t just ferrying players around Wimbledon—they’re showcasing decades of British design and craftsmanship. Since its 1970 debut, the brand has evolved from rugged utility to a global symbol of refined capability, embodying a modern British identity that’s confident, understated, and enduring. Wimbledon, with its heritage and quiet elegance, is the perfect stage.
“As two iconic British brands, Range Rover and The Championships Wimbledon share a deep provenance and global cultural resonance,” says Global Managing Director Martin Limpert. “This partnership celebrates our mastery in design and performance, grounded in shared values of elegance, refinement, and originality.”
On the grounds, the British Racing Green SV model strikes the right tone—heritage meets modern design, echoing the All England Club’s classic architecture. The “Legacy Dressing Room” exhibit adds depth, tracing 55 years of evolution and demonstrating how innovation and tradition can coexist and move forward together.
The 2025 fleet reflects Range Rover’s sustainability vision, featuring plug-in hybrids and renewable-powered charging in step with Wimbledon’s environmental goals. More than transportation, Range Rover represents a modern luxury lifestyle—discreet, deliberate, and effortlessly elevated. At Wimbledon, that sensibility fits right in.
As Centre Court hosts the world’s best, Range Rover moves with quiet assurance through the grounds. Together, they define what British luxury looks like now: rooted in legacy, shaped by progress. And in that balance of past and future, Range Rover stands firm, knowing exactly who it is and where it’s going.