Puma has just announced a collaboration with the New York City Ballet, which is one of the most well respected dance companies in the world, as their official off-stage active wear partner. The partnership ensures the biggest talents in the ballet world will look as fresh off stage as they do in the studio furthering Puma’s growing commitment in the world of women’s training.
This partnership will also extend to a campaign launching later this fall which will star a number of dancers from the Company. Get the first look at what to expect from the campaign below and stay tuned for more this fall.
PUMA x NYCB. Photo by Erin Baiano