As every denim head know, your perfectly worn in pair of jeans can start to smell really funky after six months of no washing. So once again Canadian Denim brand Naked & Famous present their new Scratch-N-Sniff Mint Jeans. Made from indigo rope dyed Japanese denim, in the low-rise WeirdGuy fit. The fresh mint smell is created by covering the denim fabric with a special coating that contains mini microcapsules. The tiny capsules have a bit of “perfume” inside and as you scratch them the scent is released. The coating is applied and then baked into the denim and lasts for up to five washes. You can purchase your pair at Naked & Famous stockists as well as online at TATE + YOKO.
