We were a bit surprised to hear how far YSL has gone to let their Facebook fans know how much the appreciate them, but we love a good collaboration. They’ll be releasing a special Facebook-inspired palette called Pure Chromatics Devoted To Fans on July 19th via their page.
The palette blends the social networks signature blue and white with YSL’s black and grey, and is limited edition with only 1,650 produced. Facebook’s commercial director in France says, “we are honoured that a prestigious brand such as Yves Saint Laurent resumes Facebook colour codes to launch a unique product destined for [sic. it's] fans.”