Checkout the video below celebrating the release (today, Friday September 18th) of the Nike collaboration with English grime/rap artist Dizzee Rascal for the new Air Max 90 ‘Tongue N’ Cheek’ sneaker. This shoe is sold exclusively at Nike’s 1948 store in London’s Shoreditch, just days ahead of the release of Dizzee’s fourth LP, Tongue N’ Cheek.
This special promo video has been created to celebrate these two releases, shoes and album. The art was directed by Drury, shot by photographers Tim & Barry who are the same creative team behind the album artwork, also includes the skills of up and coming director/animator James Copeman. Set to “Chillin Wiv Da Man Dem” a new track from the upcoming album and fuses elements of the album artwork with additional footage.
