Lanvin’s 2010 Spring Summer Ad Campaign

Check out Lan­vin’s lat­est ad cam­paign shot by Steven Meisel fea­tur­ing model Jamie Bochert head-banging and lung­ing at the same time.  The styling is deca­dent yet sim­plis­tic, and designer Alber Elbaz says he chose the model to sprint down the hall­way of the New York stu­dio where the shoot took place, based upon a recent run in with a purse snatcher in Brook­lyn whom she appar­ently chased for over 12 blocks to reclaim her bag.

Must have been a fab­u­lous bag to run that far in heels!



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