Sports

Zoo York in Yankee Stadium

Zoo York Takes Yankee Stadium

New York staple brand Zoo York take over Yankee Stadium for their latest video, staring skateboarders Brandon Westgate, Dave Willis, and Chaz Ortiz. The three shred the bleachers, stairs and handrails of the historic baseball stadium while rocking the latest [...]

May 22, 2013 Fashion, Sports
Reebok Canada Live With Fire Collection

Reebok Canada introduces ‘Live With Fire’

Reebok Canada has just launched a campaign for their new premium men’s apparel and footwear line “Live with fire.” The campaign features NHL players John Tavares, Matt Duchene and Maxime Talbot, doing some off-ice training (practicing CrossFit, which Reebok is [...]

March 4, 2013 Fashion, Shoes, Sports
Reebok Classics Project 2013 Shaq Swizz Beatz Interview

Reebok Classics: Shaquille O’Neal Interview with Swizz Beatz at Project 2013

In 1992, Reebok was looking to make the strongest possible statement on the court.  At the time, the brand had success with key basketball silhouettes including The Pump, however Reebok desired to make an even bigger, bolder impact. [...]

February 26, 2013 Fashion, Sports
Reebok Classic Project Las Vegas Shaquille O Neal Swizz Beatz Tyga

Reebok Classic event at Project Las Vegas featuring Shaquille O’Neal, Swizz Beatz & Tyga

Yesterday at the PROJECT Show in Las Vegas, Reebok held a press conference to announce the return of the iconic Reebok Shaq Attaq sneaker, the signature shoe worn by Shaquille O’Neal over 20 years ago during his rookie year in [...]

February 20, 2013 Fashion, Shoes, Sports
Road to Brooklyn The Look Video

Road to Brooklyn: The Look Video

Jay-Z’s Life + Times takes us through the process of creating the new Brooklyn Nets’ logo and uniform. [...]

November 30, 2012 Fashion, Sports
ICECREAM Skate Team Pharrell Williams

Pharrell Williams Relaunches ICECREAM Skate Team

Looks like Pharrell Williams has decided to bring the band back together, and by band I mean ICECREAM skate team and by old I mean up-and-comers Andre Beverley, Stephan Martinez, Emmet Duffy and Jamel Marshall. [...]

October 4, 2012 Fashion, Sports
Custom Mitchell Ness Chicago Blackhawks Black Aztec Print Strapback

Custom Mitchell & Ness Chicago Blackhawks Black Aztec Print Strapback

I love a good hat, especially a custom one that only a select few have, so obviously I am happy to present the Mitchell & Ness x KeyAcquisitions Chicago Blackhawks Black Aztec print strapback. Remember when we presented their ridiculously [...]

June 19, 2012 Fashion, Sports
Custom Mitchell & Ness L.A. Lakers Leopard Print Snapback

Custom Mitchell & Ness L.A. Lakers Leopard Print Snapback

Raleigh, North Carolina custom hat-maker KeyAcquisitions has released a pretty sick custom Mitchell & Ness x L.A. Lakers leopard print hat. [...]

June 15, 2012 Fashion, Sports
Reebok-Canada-CFL-Premier-Jersey-Toronto-Argonauts

Contest | Ultimate Reebok-CFL Fan Prize Pack

In honour of the 100th anniversary of the Grey Cup, the CFL and Reebok have launched a brand new jersey. Reebok is also expanding its jersey line for fans by offering a new Premier jersey, inspired by the on field [...]

June 14, 2012 Contest, Sports
David Beckham covers ELLE Magazine July 2012 Alternative Cover

David Beckham covers ELLE Magazine July 2012

David Beckham is the first solo male to grace the cover of Elle U.K.’s for the July’s issue of the publication, in anticipation of the 2012 Olympic games. [...]

May 31, 2012 Fashion, Sports
Sean Avery shot by Terry Richardson

Sean Avery shot by Terry Richardson

As always, our dear Uncle Terry has managed to capture the almost naked side of another popular New York celebrity. [...]

May 27, 2012 Fashion, Sports
Reebok Question Mid White Red Re-Release Iverson Cheese steak

Reebok Question Mid White/Red Re-Release

Reebok has gone digging in the vault for a special one time drop of the original white/red Question Mid with pearlized toe basketball sneaker. Originally released in 1996, the Question would become one of the best-selling Reebok sneakers ever created and [...]

May 11, 2012 Fashion, Shoes, Sports
Reebok Canada CFL Premier Jersey Toronto Argonauts

Reebok Canada CFL Premier Jersey ‘Toronto Argonauts’

Growing up in Canada and having heard stories of the good old days, when you could drink whiskey from your own flask whilst standing outside in the snow heckling the opposition team, the Canadian Football League has always been a [...]

May 3, 2012 Fashion, Sports
Mishka x Affinity 5 Year Anniversary Track Bike

Mishka x Affinity 5 Year Anniversary Track Bicycle

Мишка proudly presents their collaboration bicycle with Brooklyn’s Affinity   to celebrate their fifth year anniversary. [...]

March 20, 2012 Art, Sports, Tech
Dunhill Spring/Summer 2012 Voice Campaign

Dunhill Spring/Summer 2012 Voice Campaign

To coincide with London hosting the 2012 Summer Olympics, luxury British brand Dunhill has tapped three Olympians to be the face of their most recent campaign. [...]

February 1, 2012 Fashion, Sports