Today Apple introduced special edition (PRODUCT)RED models of the iPhone 7 and 7 Plus that feature a sleek red aluminum colourway. These are the first iPhone devices to receive the (PRODUCT)RED reimagining and their release marks 10 years of partnership between Apple and (RED).

“Since we began working with (RED) 10 years ago, our customers have made a significant impact in fighting the spread of AIDS through the purchase of our products,” said Apple CEO Tim Cook. “The introduction of this special edition iPhone in a gorgeous red finish is our biggest (PRODUCT)RED offering to date in celebration of our partnership with (RED), and we can’t wait to get it into customers’ hands.”

The iPhone 7 and iPhone 7 Plus (PRODUCT)RED Special Edition will be available in 128GB and 256GB models from Apple Stores, Apple Authorized Resellers and online beginning March 24. According to Apple, customers can expect their orders to be shipped by the end of March.